Awarded in the "Excellent Product Design" category: The HEPHA Mountain 7 Carbon impressed the international expert jury of the German Design Awards. Once again, the newcomer from Maisach near Munich has been recognized for the high design quality of its products.

HEPHA is tapping into another export market: The Maisach e-bike brand is now also available in parts of Italy. The partners for the collaboration are the sports agency Armin Forer from South Tyrol and the two independent sales representatives Davide Fracavallo and Graziano Cannatella.

Cooperation sealed: HEPHA is now the new drop-ship supplier of the dealer association BIKE&CO. 900 affiliated specialist dealers can look forward to attractive conditions and an exclusive launch offer.

Quality, design and performance combined with amazing prices: HEPHA is transferring this recipe for success to other categories in model year 2025. The newcomer from Maisach near Munich has become one of the most successful brands in just under two years. All new models can be seen at Eurobike in Hall 12.0 I Stand A10.

Another industry insider joins HEPHA in Maisach: Gregor Lazarides is now responsible for marketing the e-bike brand. Together with the Managing Director, Alex Thusbass, he will take care of the brand orientation and awareness as well as further sharpening the digital brand presence. He will also be responsible for product marketing and event coordination, as well as developing a uniform content strategy across various channels.

World champion, World Cup winner and e-MTB pioneer Guido Tschugg is taking his career to the next level. For the first time, in addition to his activities as a rider and testimonial, he will primarily be driving forward the development of the E-MTB division and the drive system. The up-and-coming e-bike brand from Maisach near Munich will soon be presenting its first off-road collection.

Voting for the FOCUS E-BIKE DESIGN AWARD will start in November 2023, when you, dear readers, will be able to rate all the e-bike models submitted by the manufacturers in terms of design and vote for your favorites.

An excellent product with high market potential that convinces with its innovative performance, technically high level and clean aesthetics.

Alex Thusbass will steer the fortunes of the young e-bike brand as managing director and take charge of the strategic expansion of the company as well as the further development of the product portfolio.

To foster a dynamic and energetic community, we are thrilled to announce the launch of our reward system.